What is SEO? The Ultimate Guide by Jarin Tech
👋 So, What is SEO?
SEO, or Search Engine Optimization, is the process of improving your website to increase its visibility when people search for products, services, or information on Google, Bing, or other search engines.
Think of SEO as the art and science of getting your content seen—organically, without paying for ads.
Whenever you Google something like “best coffee shop in Dhaka” or “digital marketing tips”, SEO determines which websites show up first—and which ones get buried on page 5.
🔍 How Does SEO Work?
Search engines like Google use complex algorithms to scan, sort, and rank websites based on things like:
Relevance: Does your content answer the user’s question?
Authority: Do other websites trust and link to you?
User Experience: Is your site fast, mobile-friendly, and easy to use?
The better your SEO, the higher your pages rank—and the more traffic you get. Simple as that (but not really).
📦 Types of SEO (Yes, There’s More Than One!)
Let’s break it down:
1️⃣ On-Page SEO
Optimizing the content and HTML on your website:
Keywords
Headings
Meta titles/descriptions
Internal linking
Image alt text
2️⃣ Off-Page SEO
Everything that happens outside your website:
Backlinks (links from other sites)
Social shares
Brand mentions
3️⃣ Technical SEO
Optimizing how search engines crawl and index your site:
Page speed
Mobile-friendliness
HTTPS security
Schema markup
4️⃣ Local SEO
Focusing on location-based searches:
“SEO agency in Uttara”
“Best biryani near me”
Local SEO is 🔥 for small businesses in Bangladesh and beyond.
🧠 Why is SEO Important?
Here’s the deal: 93% of online experiences start with a search engine. If your site isn’t ranking on Google, you’re invisible.
Benefits of SEO:
✅ More organic traffic (no ad spend!)
✅ Better brand credibility
✅ Higher conversion rates
✅ Long-term, compounding ROI
✅ Works 24/7, even while you sleep 😴
In short: SEO brings your ideal audience to YOU.
🛠️ How to Do SEO (The Smart Way)
Here’s a beginner-friendly SEO checklist you can actually use:
🔑 1. Do Keyword Research
Use tools like Google Keyword Planner, Ubersuggest, or Ahrefs to find what people are searching for.
Target keywords like:
What is SEO
SEO tips for beginners
SEO in Bangladesh
📝 2. Write Helpful Content
Google ranks content that genuinely helps people.
Use headings, bullets, images, and clear answers.
Bonus: Use the keyword “what is SEO” naturally throughout (like this post 😉).
🔗 3. Build Backlinks
Reach out to other bloggers or websites to link to your content.
The more backlinks you earn, the more Google trusts you.
⚙️ 4. Optimize Technical SEO
Use tools like RankMath or Yoast SEO to check your:
Title tags
Meta descriptions
Page speed
Mobile usability
📍 5. Focus on Local SEO (If You’re a Business)
Claim your Google Business Profile, use local keywords, and ask for customer reviews.
🔥 SEO in Bangladesh: What Makes It Unique?
Bangladesh is one of the fastest-growing digital markets in Asia. With more businesses going online and more freelancers entering the game, SEO is no longer optional.
Whether you’re a local business in Dhaka, a startup in Rajshahi, or an agency in the EU targeting Bangladeshi consumers—SEO is how you stay competitive.
At Jarin Tech, we specialize in helping Bangladeshi and global clients dominate search rankings through white-hat, long-term SEO strategies.
🧩 Common Myths About SEO
“SEO is dead.”
Wrong. SEO evolves, but it’s more important than ever.
“Just stuff keywords and you’ll rank.”
Nope. Keyword stuffing = penalties. Google’s smarter than that.
“SEO results are instant.”
It’s a marathon, not a sprint. But the ROI is worth it.
🏁 Final Thoughts: SEO Is the Key to Online Growth
So, what is SEO really?
It’s your way of saying to Google:
📣 “Hey! My content is helpful. Show it to people!”
Done right, SEO is one of the most powerful tools for digital visibility, traffic, and long-term success—whether you’re running a business, launching a blog, or building a brand.
📣 Ready to Get Found on Google?
Jarin Tech can help you:
Rank your website higher
Optimize every page
Drive real results with SEO that works
If you are interested to know more about What is SEO, you can read our blog by searching What is SEO. You will find more the enough detail over there.
👉 Contact us today for a free SEO audit.
👇 Read More
👉 Top SEO Service for Global Brands – Why Jarin Tech Leads the Way
👉 Freelancing Websites in Bangladesh – Where to Start in 2025
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